Protected Presentation
FIFA World Cup 2026 — DOOH

Own the Moment
Where Fans Stay

Hotel screens + stadium-adjacent residential towers + static elevator wraps across Canadian FIFA host markets. Seven-week flight — Jun 1 to Jul 19, 2026.

2
Options
122
Digital Screens
44
Properties
7
Week Flight
VERTICAL IMPRESSION — HOTEL + RESIDENTIAL DIGITAL
Your Journey
Starts Here
Official Banking Partner — Welcome to Canada
Explore FIFA Offers →

Creative mock — RBC on a Vertical Impression digital screen (hotel & residential). Actual creative subject to RBC/Initiative approval.

Two Options for Tammy

Digital-only or full host-city takeover with elevator wraps

Option 1

Digital — Hotels + Stadium Residential

Tourist hotels (Toronto, Niagara, Ottawa, Kamloops) + residential towers near BMO Field & BC Place

HotelsResidential$8 CPM
Properties
44
Total Screens
122
Est. Impressions
~4.5M
Flight
7 weeks
MarketPropertiesScreens
ON — Toronto & GTA Hotels26
ON — Niagara Region Hotels622
ON — Ottawa Hotels11
BC — Kamloops Hotel12
ON — Toronto Stadium Residential2056
BC — Vancouver Stadium Residential1435

Residential = high-rise condos/rentals within 1 km of FIFA venues, likely rented out during matches.

$35,724.53 CAD
7-week flight

Rate Card & Assumptions

Digital CPM$8.00 (agency)
Digital investment$35,724.53
Est. impressions~4.5M
Full elevator wrap$13,320 / elevator
Doors + half walls$11,790 / elevator
Exterior doors only$9,705 / elevator
Flight (digital)7 weeks
Flight (static min.)4 weeks
CurrencyCAD throughout

Location Map

All digital screen and static elevator wrap locations

Hotel Digital
Stadium Residential
Static — ON
Static — BC